I Propose...A PURPOSE!

Cara Mancuso of Tucson Arizona wrote a powerful blog here. We must figure out what our mission or purpose is, in blogging just as in other areas.

I Propose...A PURPOSE!

I recently read a thought-provoking post by Reynold Bascos, entitled, Just Do It ... What's Your Story.  Within it, Reynold mentioned that he was new to real estate AND AR, did a lot of lurking and reading, (6 months worth) and hesitated in writing a blog post.  He confessed dreaming about having his first post featured.  Well, he finally posted, and yes, he achieved his dream - so congratulations Reynold!!

I keep thinking about his story, and the comment I left on his blog.  I've decided to expound on the thought, and share it on AR.  Because, in my first two months, I've discovered my true purpose, my GOAL of blogging, and I think it's important that all bloggers KNOW their goals.

sheep in field of greenHere's my comment:  "[I post a lot of information to Localism, because the goal of my blogging is to become a local resource.  As a newbie of almost 2 months, I've been "lucky" enough to receive three featured posts - but none of these were in pursuit of my "goal". They were about a book report, google, and buyers wanting "deals".

They were a huge adrenaline rush and I was thrilled to be recognized on Active Rain, but again, I remind myself that my GOAL is to inform consumers about my beautiful surroundings in Tucson, AZ.  I've noticed that those aren't the particular style likely to be "featured" but my ultimate goal is to promote Tucson.]

I've read the blogs that list lots of statistics and are founts of information.  They were the bloggers I was afraid of in the first place when I argued I wasn't "smart enough" to be a blogger to the AR staff person that called me.  (Joel) I call these bloggers the "Educators"

I've enjoyed the blogs that have beautiful photos, and get excited when they print that the copies are for anyone, with no copy-write restrictions.  I've changed my background photo on my computer countless times.  I call these the "Photographers"

Then there's the bloggers that leave recipes and jokes, or a riddle a day.  They share lots of humorous stories.  I love to read a few mixed in amongst the other styles I subscribe to.  They provide a great break.  I call these bloggers the "Comics"

We are all familiar with the listing agents out there that have no personal stories to share.  Their blogs consist of advertisement after advertisement of their newest listing.  AR is their platform for getting the word out for their listings.  I call them, of course, the "Listers"

Then there are the community updaters.  They lovingly describe what's happening in their area, share photos, list events, and generally make you want to come for a visit, or better yet, buy a home in that vicinity.  I'll call them "Resourcers"

I'm sure there are many more styles you could add, but I return to my question of goals.  In blogging, what is your goal? Are you here to network, socialize, advertise, entertain, be a resource, vent, or even, all of the above? 

I love the adreniline rush of a featured post - it keeps you going when you hit blogging burnout.  And, as professionals, we want/need to earn an income.  But what is your driving force?  Why are you here on Active Rain?  Why are you blogging?

corn in a field of greenZig Ziglar says the following: "Outstanding people have one thing in common: an absolute sense of mission."

Go become an outstanding blogger.  Whatever your goals-your purpose-your mission -- strive to be outstanding in your field - and success, and readers, will follow!

Do it...on purpose.



If I can assist you in your home buying or selling in Marana, Tucson, Oro Valley, or Vail, please don't hesitate to call me!  Email at swdeserthomes@aol.com

Cara Marcelle Mancuso, Tierra Antigua Realty, (520)909-2988   

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--- Come for a visit; Stay for a lifetime!

Lottie Kendall, Realtor®


CA DRE#10215160; 650-465-4547









Comment balloon 12 commentsLottie Kendall • September 18 2010 01:47PM


I'm in....

Posted by Richie Alan Naggar, agent & author (people first...then business Ran Right Realty ) over 10 years ago

Yep, Richie, me too!

Posted by Lottie Kendall, Helping make your real estate dreams a reality (Compass) over 10 years ago

Thanks Lottie for the re-blog of Cara's fine post.  I agree it seems deserving of a Feature and also pushed the "Suggest" button.

Sue of Robin and Sue

Posted by Robin Dampier REALTOR®, Hendersonville & Western NC Real Estate Source (Coldwell Banker King) over 10 years ago

Thank you Lottie for finding this post of mine from last month and re-blogging it.  Because of you and the attention it got this time around, I've received one of those sweet little stars!  What a nice jolt of adrenline for the final days of the 30/30 blog challenge!

Posted by Cara Marcelle Mancuso, Call a Marana neighbor, I'm THERE! LONG REALTY (Long Realty - Dove Mountain, Marana AZ) over 10 years ago

Lottie-This is a great reblog. I myself didn't have a feature until July and my last one was my third. It was a big surprise and a honor. I blog mostly to share what I find interesting and I like to read and support the folks you I have found here and consider friends. I have been happy to add you to that list. Enjoy your day.

Posted by Sharon Lee, Retired and loving life (Sharon Lee's Virtual Assistance) over 10 years ago

Lottie, thank you for "discovering" Cara.  This is a great post.

Posted by Jane Peters, Los Angeles real estate concierge services (Home Jane Realty) over 10 years ago

Lottie:  I missed this first time around and think it is certainly Star worthy!  Thanks for the re-blog.

Posted by Tish Lloyd, Broker - Wilmington NC and Surrounding Beaches (BlueCoast Realty Corporation) over 10 years ago

Sue - I'm glad this post of Cara's connected with you, too. She's got a great writing style, and always something to say.

Posted by Lottie Kendall, Helping make your real estate dreams a reality (Compass) over 10 years ago

Hi Cara! Thank YOU for writing this. Good stuff, as usual. And if your subscriber numbers swell a bit, that's great. So glad it was featured.

Posted by Lottie Kendall, Helping make your real estate dreams a reality (Compass) over 10 years ago

Sharon, and I consider you a friend, too. That was one of the biggest surprises to me with AR -- I had no idea that feeling of friendship would evolve. Nice!

Posted by Lottie Kendall, Helping make your real estate dreams a reality (Compass) over 10 years ago

Jane, if this happened to be the first post of Cara's you've read, you'll want to check out others--she has a great voice.

Posted by Lottie Kendall, Helping make your real estate dreams a reality (Compass) over 10 years ago

Tish - glad you agreed with me. I think I read the re-blog on Judi Barrett's log role earlier today.

Posted by Lottie Kendall, Helping make your real estate dreams a reality (Compass) over 10 years ago