Finding the Hidden Gem in "THE HITCHCOCK HOUSE"

Read the seller's words (which DID NOT make it to my marketing copy) and you'll see why he jokingly dubbed his home, The Hitchcock House:

"Up the 39 STEPS to the top floor, with the view from the living room, NORTH BY NORTHWEST, which will hold you SPELLBOUND, beyond a SHADOW OF A DOUBT. (But not a house for someone with VERTIGO.) Out the REAR WINDOW is the deck and rose garden, full of THE BIRDS. And of course hanging from the pulley off the front porch is the ROPE. With four bedrooms and two and a half baths, an ideal FAMILY PLOT."

You get the picture; there were some challenges here to find a buyer who loved the drama and beauty of this gorgeous house and not mind the 39 stairs (yes, really -- I counted) to get up to the living area of the house. (The rope on the pulley was attached to a basket so they could haul their groceries up 3 flights.)

Our market was slower than it is today, and homes perceived less than perfect sat. It was important to find the hidden gem as well as the obvious fine features, and make sure potential buyers knew about them. Many features of the home were obvious--views to San Francisco, the space, privacy of the bedrooms, and the chef's kitchen!

Kitchen

But one of the hidden gems that received a lot of attention and I believe factored into the sale is the interconnected solar photovoltaic generator, which generated virtually all of the electricity the home used. Annual electric bill: $151.40. That was the annual cost.

PG&E true up statement

I believe people buy a home on emotion (these buyers' little girl had already picked out her bedroom with the twinkly stars and would run to it on every visit) but often need a logical reason to back up their desire, to make it "sensible."

The photovoltaic generator, and annual electric bill of $151.40 did the trick - that was the hidden gem here.

When you are ready to sell your home, let me help you find the hidden gem in your house. I'm sure it's there, waiting to be uncovered and shared.

 

--- Come for a visit; Stay for a lifetime!

Lottie Kendall, Realtor®

Today | Sotheby's International Realty

San Carlos, California, 94070

CA BRE#01215160; 650-465-4547

Lottie@LottieKendall.com;

www.LottieKendall.com

www.SFCondosForMe.com

 

 

Comment balloon 12 commentsLottie Kendall • February 13 2014 02:58PM

Comments

39 steps will require a young family. I like that electric bill.

Posted by Roy Kelley, Roy and Dolores Kelley Photographs (Realty Group Referrals) almost 4 years ago
Very wise observation that although emotion makes people choose a house, having something "logical" to confirm it as a smart choice makes it a sale!
Posted by Nancy Conner, Olympia/Thurston County WA (Managing Broker - City Realty Inc) almost 4 years ago

Lottie, I love unusual properties and 39 steps puts this right at head of list.

Posted by Mary Yonkers, Erie/PA Real Estate Instructor (Alan Kells School of Real Estate/Howard Hanna Real Estate) almost 4 years ago

Lottie

Very interesting post for an interesting home.

Good luck and success.

Lou Ludwig

Posted by Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC (Ludwig & Associates) almost 4 years ago

Roy, that's who bought the house. I'm sure they appreciate the next-to-nothing electric bill.

Hi Nancy - as we begin to see more photovoltaic solar generators, perhaps this will no longer be a hidden gem.

Mary, this house is probably one of the most unique homes I've listed. Challenges, but oh, so many great features.

Lou, you're right about this being a most unusual home.

Posted by Lottie Kendall, Serving San Mateo County and San Francisco (Today | Sotheby's International Realty) almost 4 years ago

Lottie, this sounds like a very cool property and something I would love.

Posted by Roger D. Mucci, Lets shake things up at your home today! (Shaken...with a Twist 216.633.2092) almost 4 years ago

Lottie  Someone had a great marketing idea...isn't it all about marketing?  Helps to have that hidden gem.  Congratulations and HAPPY VALENTINE'S DAY!  

Posted by John G. Johnston, An Exclusive Buyer's Agent ~ Westcliffe, CO (John G. Johnston & Associates, LLC) almost 4 years ago

It's a most intriguing house, Roger. Very unusual with the inverted floor plan.

John, the sellers were witty, intelligent people, very nice to work with, and a lot of fun.

Posted by Lottie Kendall, Serving San Mateo County and San Francisco (Today | Sotheby's International Realty) almost 4 years ago

Lottie - Sometimes the negative is the positive to sell a home.  Your sellers were lucky to have you as their real estate professional.  You know how to market a property and you know how to showcase a home in the best light to find the right buyer!  Well done!

Posted by Laura Allen, Lake Tahoe - Truckee Real Estate for Sale www.TahoeLauraLuxuryHomes.com, Tahoe Real Estate Agent Helping Buyers and Sellers (Coldwell Banker, Tahoe City, CA (530) 414-1260) almost 4 years ago

Laura, with this listing, we made sure the hidden gem (annual electric bill of $151.40!) didn't stay hidden.

Posted by Lottie Kendall, Serving San Mateo County and San Francisco (Today | Sotheby's International Realty) almost 4 years ago

Lottie, I just had to come back to read all the comments.  Great post.  Years ago the Realtor magazine did a series about usual properties.  This would definitely qualify.

Have nice weekend.

Posted by Mary Yonkers, Erie/PA Real Estate Instructor (Alan Kells School of Real Estate/Howard Hanna Real Estate) almost 4 years ago

Mary, we have many hills in our area, both in San Francisco itself and on the Peninsula, so houses are often unique and one-of-a-kind. This one was built to maximize the view, which is stunning. The resulting floor plan was most unique, I must say.

Posted by Lottie Kendall, Serving San Mateo County and San Francisco (Today | Sotheby's International Realty) almost 4 years ago

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